Tutorial by: Dope Motions
When working with typography it can be so hard to find cool ways to animate it on to the screen. Dope Motion tries to help us remedy this with this awesome tutorial! Thanks Dope Motion for your tireless work making tutorials FREE for all! If you like this tutorial, be sure to show Dope Motion some love.
From the instructor:
In this video, we will learn to create Creative Typography Animation in After Effects I would also like to tell you what Typography is before diving into the methods and features I’ve used in this tutorial. Well, typography is an art of arranging letters and words in a way by using certain aspects of sizing, shaping, kerning, spacing, etc to make them readable. In motion graphics, however, we have to make the text not only readable but also attractive so that it brings in the attention of the viewers that will eventually help them grab the message the designer is offering through his/her animation. Typographic principles are largely used by brands and businesses to promote their products and services in a very attractive way so that the peers will come along to check and buy them